In observing the management of the Coronavirus and the crises around it, I have underlined two skills and leadership take-home specifically in regards to the strategies deployed in Belgium (Europe) and New York State (United States of America). In a separate note I shall zero in on the Communication Strategy of an African country and possibly draw comparison with another African State.
Belgium achieved an early bipartisan agreement for the communications on the Coronavirus to be left with the medical experts and the scientists, not the politicians. The daily briefing has since been in the hands of top experts who are highly professional, objective and completely devoid of politics in their excellent delivery.
When (note that I didn’t say if)?? I become the President of Nigeria and have to deal with any national crisis of comparable nature, I’d remember to adopt same strategy That is what I have learnt from the crisis management so far?
New York Governor on the other hand has gained my respect with his proactive communication strategy. In his daily briefing, he flanks himself by scientists and health experts, to make the technical inputs but it is instructive for any discerning mind, how well he’s worked with Data Scientists and Communication Experts to develop highly effective proactive communications which he personally delivers as Chief Executive (call it taking charge or responsibility) pretty skilfully.
The powerful effect or impact is that because he has used data to tell his stories, he’s able to preempt the public, tell them when cases will rise but also talk to the preparations in place to mitigate the situation. He has also efficiently used same data management skills to illustrate where help is expected from Trump’s Federal Government; acknowledge the help when they arrive; and sound the alarm bell when they ain’t forthcoming. Of course his strategy has equally put the impossible Donald under soft but enormous pressure to act well towards New York State. The Governor has gained unprecedented political credibility as a consequence of these deliberate, not incidental, actions.
Lessons that I learnt? When I become Governor of Delta State of Nigeria, I’d put together a multidisciplinary team of advisors, give them a generous resource base and charge them to work in synergy for all Deltans. I’d do the strategic communications as Chief Executive but the credit will unambiguously go to them.
So help me, us God!??????